Staplemark Inc
Brief:
A legacy brand in the office supply industry, Staplemark Inc. has been providing bulk office essentials to corporate, educational, and government clients. They sell standardized products like staplers, binders, filing systems, printer paper, and whiteboard accessories etc.
The challenge was to design an unforgettable brand identity while keeping the tone minimal, utility-driven, and focused on efficiency, consistency, and affordability.
Mark Concept:
I drew more than 50 sketches, tried different concepts and directions before finalizing the brand mark. This mark was simple, unique and timeless along with the corporate and professional feel.
